Anyone who is presenting on stage needs to be able to create a compelling call to action. It’s the same for anyone writing an article or running a webinar. If you don’t have a compelling call to action, you will not convert your prospects into clients. But how do you do that, exactly? Well, the secret is in what you do immediately before your call to action. Jeff Herring sees the same call to action errors over and over again. […]
I’ve put together a short video for you where two furry creatures try to explain the importance of spending time creating a great article title. There are two main reasons – you need the article to be found, and you need it to pique the attention of your readers. So it needs to be SEO-friendly while still getting the attention of your target readers. This requires skill as you have to know not only what the search engines are looking […]
Content Marketing is a great way to build a strong presence online, drive traffic and build your list community. It’s also one of the easiest and most repeatable ways to build your online business. And you do want to build a strong presence online, drive traffic and build your list community for your online business, right? It all starts with titles Your content starts with titles. If your title captures the attention of your prospect, you have a great chance […]
Here’s a short video explaining about the problems of poorly titled articles and products. Poorly titled articles don’t get read, and poorly title products don’t even get looked at. The video also suggests a solution – joining Jeff Herring and me on a webinar live to create profit-creating titles right there on the webinar. You can sign up for the webinar by going to this link: http://alunloves.it/jefftitle
Crafting profitable content titles will bring you more prospects and profits. And you do want more prospects and profits, right? The challenge is there are so many mistakes you can make when you are creating titles for your content. So in this article I’ll show you 3 of the many mistakes and what to do instead. Ready? 3 Mistakes and What to Do Instead Title Mistake #1 – Failure to brainstorm your title – 99 percent of people create one title […]
In 1994 I was privileged to begin writing a weekly relationship column for our local newspaper. Three other therapists had the weekly column gig before me. What bugged me the most about these authors were the “snooze level” titles that they would put on their articles. Goodnight, it’s time to sleep titles Here are a few examples of what I mean: What is Bipolar Disorder? What is Obsessive-Compulsive Disorder? Puts you right to sleep, doesn’t it? I gotta read that […]
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