Ever browsed in a newsagents and had your attention grabbed by a headline? Of course you have – and that means the author of the article has done his job right. The headline is there to hook you in, to pique your interest. If you’ve ever examined the headlines on the cover of Cosmopolitan magazine, you’ll know what I mean. Those few words on the cover convey the promise of, and perhaps the benefits of the article inside. Cosmopolitan cover […]
The title of an article is what grabs your attention and results in you reading the article. As this web article says: “You’ve got to hand it to the newspapers. They have barely a few inches of space to cram their huge attention grabbing headlines and not that much time to think of them either. As a result, in spite of the editorial process, many times you get some hilarious headlines slipping past the writers and editors.” Have a read […]
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